Last week I told you we had given birth to the product. This week the product got its name. Not the brand name. Corexi has been Corexi for a while. The sentence that explains what it actually is.

Corexi is a continuous UX layer for AI-native products. It analyzes them, keeps analyzing them, and keeps improving them.

Thanks for reading keiki weekly! Subscribe for free to receive new posts and support my work.

That sentence took longer to land than the product itself. Once it did, everything around it snapped into place: the roadmap, the vision, the homepage, the way I talk about it in calls. Corexi is no longer a tool with a pitch. It’s a category. A UX category for the AI world that didn’t exist before, at least not as a continuous layer running on top of AI-native products.

Updated vision and roadmap: https://www.corexi.ai/en/vision

+ studio updates

1. Roadmap, finalized. The keiki portfolio is now locked at 12 products. Sequenced, not simultaneous. Corexi first, then the rest, one at a time.

2. keiki.studio, quieter on purpose. We had a “product interaction zone” on the site. A build-in-public space where visitors could follow each product’s roadmap step by step and vote on what to add next. It’s hidden for now. We’re early enough in the story that too many moving parts read as noise, not transparency. The goal this week was a cleaner first impression: who we are, what we’re doing, why it matters. The interaction zone will come back, but later, when the story can carry it.

3. Trademark update. Quick recap for new readers: a Cyprus-based company called Benipol, which only makes baby products, had registered “keiki” as a trademark. When we moved to use “keiki studio” in our own category, they objected. We’ve now formally assured the EUIPO that we have no intention of operating in baby or child products, in any form. Now we wait.

+ venture lab (product) updates

This week was Corexi, and only Corexi. As the solo founder on the venture side, I made a deliberate call: until Corexi matures a little, no new products go live. The blurple studio team is behind me, but the venture side is mine to carry, and carrying more than one product at a time is how good products get half-built.

1. Corexi got its sentence. As above. The shift from “a product I’m building” to “a continuous UX layer for AI-native products” rewires everything downstream. Roadmap, vision, pricing logic, partner conversations. All cleaner now.

2. Vision and roadmap, locked. Corexi is a continuous layer, not a one-off audit. Continuous analysis. Continuous improvement. That’s the whole shape of it.

3. Website updates, in plain language.

   • The site now reads, top to bottom, as a continuous UX layer for AI-native products. The whole homepage has been rewritten around this positioning.

   • Added the “two moments” message and polished the homepage flow. Cleaned up a leftover conflict between an old “Same engine” pill and the new “Two Moments” section.

   • Vision and story pages rewritten to match the new positioning.

4. Demos and partners. Demo slots for the week are fully booked. We’ve also started onboarding the first partners. The early signal is good. People understand what Corexi is faster now that I can say it in one sentence.

A Note on Focus

This week tested the discipline of doing one thing at a time. The temptation to start a second product is always there, especially with a roadmap of twelve sitting in front of you. But solo founder math is unforgiving. Every new product is a tax on the one that’s almost ready. Corexi gets the gas until it can stand on its own. Then the next one.

See you next week.

Thanks for reading keiki weekly! Subscribe for free to receive new posts and support my work.

Welcome to the twelfth edition of keiki weekly. This week is different. This week, we launched.

+ product updates

1) Corexi: Live and in Closed Beta

Two weeks ago, I wrote about going from zero to a working product in one week. This week, that product went live.

Thanks for reading keiki weekly! Subscribe for free to receive new posts and support my work.

Corexi is now in closed beta. Real users. Real products. Real feedback coming in.

Let me tell you what these two weeks actually looked like.

https://www.corexi.ai/en

Week one was pure build. Architecture, core scanning engine, PX Score methodology, dashboard, findings, fix code output. The kind of week where you wake up thinking about component detection logic and fall asleep thinking about scoring weights.

Week two was refinement, launch preparation, and the hardest part: deciding what’s good enough to ship. Landing page, product positioning, beta banner, responsive fixes, PH page, LinkedIn content, video recording. The unglamorous work that separates products that launch from products that stay in Notion forever.

What is Corexi?

Corexi is an AI-native product experience intelligence platform. Not a UX audit tool. A continuous intelligence layer that lives with your product, learns it, and fixes it.

Three layers work simultaneously:

Visual AI: Every page scanned at desktop and mobile viewports across 9 UX categories. Navigation, visual hierarchy, CTA effectiveness, form usability, content readability, color and contrast, spacing, mobile compatibility, interaction design.

Behavioral data: Connects to your existing tools, GA4, Hotjar, Clarity, Amplitude, Firebase, and reads real user behavior anonymously. No new tracking code. No PII. GDPR compliant. The more sources connected, the sharper the diagnosis.

Corexi AI Engine: Fuses both layers using 200+ peer-reviewed UX studies. Nielsen heuristics, Gestalt principles, WCAG standards, cognitive psychology research. Not a black box, every score is traceable to its research source.

Industry first: ADHD and neurodiversity compatibility scoring. A page can pass every accessibility check and still overwhelm a neurodivergent user. Corexi measures this automatically. No other tool does.

The output: a PX Score (0-100) broken into five dimensions, visual quality, behavioral health, usability, accessibility, cognitive load. And for every finding, fix-ready code or an IDE-specific prompt for Cursor, Claude Code, or VS Code.

Not a report. Action.

Early Users

We didn’t launch cold. Keiki Studio is built alongside Blurple Studio, our sister AI-native product studio that has spent years designing and building digital products for companies like ZES, Electrip, and several European brands, touching the experiences of millions of users. That deep domain expertise is baked into Corexi’s methodology.

Our first closed beta users are from that same client base. Companies who already trust us with their products, who give honest feedback and push back when something doesn’t work. That’s exactly the environment we needed to stress-test Corexi in the real world.

What’s Live Now

Full site crawl, visual AI analysis, behavioral data fusion, PX Score with 5 dimensions, finding cards with severity ranking, fix-ready code output, IDE selector (Cursor, Claude Code, VS Code, Windsurf, Replit), neurodiversity lens, PX Badge eligibility, continuous scanning with frequency settings.

What’s Coming

Competitive Benchmark, Predictions, PX Product Directory, and the long-term vision: Autonomous PX Engine, a closed-loop system that detects, generates fix variants, tests with synthetic users, and deploys improvements. Continuously.

2) Pawspan: Next on the Runway

Corexi is live. Now it’s time to turn our attention to what’s next.

Pawspan, our AI-native pet longevity and wellness platform, is moving from parked to active. With Corexi now in users’ hands, we’re ready to start building again. The co-founder conversation is progressing well and the energy around the product is strong. Expect proper Pawspan updates starting next week.

A Note on Shipping

Launching is humbling. You spend weeks building something, and then you put it in front of the world and realize how much you still don’t know. Which message lands. Which feature gets ignored. Which assumption was wrong.

That’s the point. You can’t learn any of that in Notion.

If you build digital products and want to understand your users better, not just what happened, but why, and how to fix it, I’d love to have you in the beta.

Completely free. No credit card.

👉 corexi.ai/en

See you next week, with real data and real learnings.

Thanks for reading keiki weekly! Subscribe for free to receive new posts and support my work.

Welcome to the eleventh edition of keiki weekly. This is our second Monday edition, and it already feels like the right rhythm. This past week was one of the most intense we’ve had: pure product development and deep focus. No distractions, no context switching. Just building.

Thanks for reading keiki weekly! Subscribe for free to receive new posts and support my work.

Thanks for reading keiki weekly! Subscribe for free to receive new posts and support my work.

+ studio updates

1) Toward a Unified Ecosystem

We’re exploring bringing blurple studio and keiki studio together under a single blurple ecosystem. Two studios, one shared foundation: client work and our own products living under the same roof. Still early thinking, but the direction feels right. More on this as it takes shape.

+ product updates

1) Corexi: From Idea to Live Product in One Week

This was the week. I built Corexi from zero to a working product in seven days.

Now, I need to be honest: saying “one week” doesn’t tell the full story. The idea, the architecture, the scoring methodology, the positioning have been living in my head for over a year. What happened this week was the culmination of that thinking, combined with months of building experience with AI-native tools. The coding took one week. The product thinking took much longer.

What is Corexi?

Corexi is an AI-Native Product Experience Intelligence platform. It opens a new lens into your users’ unknown experience by combining three layers:

• Visual layer (Capture): Multi-model vision analysis crawls your screens across desktop and mobile viewports. Connected analytics (GA4, Mixpanel, Clarity, Amplitude) feed behavioral data. All signals land in one place.

• Data layer (Diagnose): A proprietary hybrid reasoning engine fuses behavioral data with visual findings, scores 9 UX categories, and maps friction to real user impact. This is the Corexi AI engine, UX-trained and research-backed.

• Fix layer: Severity-ranked findings with annotated evidence screenshots and stack-aware copy-paste code. Ship the fix, not the ticket.

The key differentiator: Corexi doesn’t just show you what’s broken. It writes the fix. Every finding comes with implementation-ready output: direct code or IDE-compatible prompts for Cursor, Claude Code, Windsurf, Replit, GitHub Copilot, or VS Code.

From URL to scored, fix-ready report. Under 30 seconds. No SDK, no tag manager.

PX Score: Your Product’s Experience Quality, Scored

Every scan produces a PX Score (0-100), broken down into Visual Quality, Behavioral Performance, Usability, Accessibility, and Cognitive Load. This isn’t a vanity metric. It’s a benchmark you can track week over week, compare against competitors (coming soon), and use to communicate UX health to stakeholders in a language they understand.

PX Badge: Verified Experience Quality

Products that maintain stable 80+ scores across at least 4 scans with connected analytics earn a verified PX Badge. Think of it as a trust seal for experience quality. You can embed it on your site or pitch deck. It’s not awarded by a jury. It’s earned by your data.

Intelligence That Deepens With Every Scan

Corexi doesn’t just audit once. It learns your product. Each scan deepens a behavioral profile. It tracks what changes. It predicts what’s next. The more data flows in, the sharper the diagnosis becomes. 9 research-backed categories, continuous understanding.

What’s Coming Next

We shipped the core product, but the roadmap is already taking shape:

• Competitive Benchmark (Coming Soon): Compare your PX Score to the peer median for SaaS in your region. See where you lead or lag.

• Predictions (Phase 2): Industry-aware trend forecasting. Seasonal spikes, emerging UX patterns, and proactive recommendations before issues hit your metrics.

• Test + Compare (Phase 2): Generate fix variants and validate them with synthetic AI users. Measurable outcomes, not opinions.

• Autofix Agent (Phase 3): One-click fix execution via Cursor, Claude Code, Replit or terminal. Apply a suggested patch into your repo in one action. No copy-paste loop.

2) Pawspan: Parked, Not Abandoned

We paused Pawspan development this week to go all-in on Corexi. Partnership conversations with our potential co-founder are progressing well and the energy remains strong. But shipping one product right matters more than splitting focus across two. Pawspan returns once Corexi is live.

3) Launch Week Is Here

Corexi is targeted to go live this week. We’ll announce on Product Hunt and across our social channels. Stay tuned.

A Note on Focus

One thing this week reinforced: the sequential approach works. When you try to build two products at once, you build neither well. Parking Pawspan wasn’t easy, but Corexi needed full attention to reach the quality bar we set for it. One product at a time. Ship it right. Then move to the next.

See you next week, hopefully with a launched product and real users.

Best,

Thanks for reading keiki weekly! Subscribe for free to receive new posts and support my work.

Thanks for reading keiki weekly! Subscribe for free to receive new posts and support my work.

Welcome to the tenth edition of keiki weekly. Yes, tenth. Yes, it’s been two months. No, I wasn’t on vacation.

The short version: I killed two products, had conversations with investors including Google Ventures, restructured the entire studio, and came out the other side with sharper focus and two new products that actually make sense.

Thanks for reading keiki weekly! Subscribe for free to receive new posts and support my work.

The long version is below.

Thanks for reading keiki weekly! Subscribe for free to receive new posts and support my work.

+ what happened

Let me be honest. The last two months were messy in the best possible way.

When you’re a solo founder running a venture studio, you don’t have the luxury of a board meeting to validate your direction. You have your gut, your data, and the occasional conversation that changes everything.

Here’s what changed:

I killed our UX copilot product. The tool we’d been building to help teams fix UX issues faster. It worked, but it was playing in a crowded copilot space with thin differentiation. The more I used it, the more I realized the real problem isn’t helping people fix UX issues. It’s helping them find and measure them continuously. Different problem, different product. So I killed it and started over.

I killed Houra AI. Our meeting scheduling product. I had serious conversations with major VCs, including Google Ventures. The feedback was consistent: the timing isn’t right, the market is brutally competitive, and the moat is thin. When multiple smart investors tell you the same thing, you listen. I unpaused the idea. Maybe it comes back someday. Not now.

I restructured the studio. Keiki is now leaner, faster, and more focused. Some decisions were hard. Some were overdue. The result: clarity.

Every venture studio goes through this. Especially when there’s a solo founder making the calls. Paths shift, products die, new ones emerge. That’s not failure. That’s the process.

+ what I learned

Two months of killing products, talking to investors, and rebuilding from scratch taught me a few things worth sharing:

• “Copilot” is a crowded word. Every AI product calls itself a copilot now. The moment your positioning sounds like everyone else’s, you’ve already lost. I moved from “helping you fix” to “measuring and detecting for you.” Different verb, different category.

• VCs don’t kill your idea. They sharpen it. The Google Ventures conversation didn’t discourage me. It forced me to ask harder questions about moat, timing, and market readiness. Every “no” made the next product better.

• Subtraction is a feature. I went from 10 ideas in the pipeline to 2. The portfolio looked impressive on paper. In practice, it was a distraction factory. Two focused products with real development time beats ten concepts with fancy landing pages.

• Solo founder ≠ alone. I still run blurple studio with an incredible team. The venture side is solo, but the thinking isn’t. Every product decision gets pressure-tested against real client projects and real user pain.

+ what’s next

Two new products. Both in stealth for one more week.

Product 1: UX, but intelligence this time.

I took everything I learned from our UX copilot and from 20+ projects at blurple studio, and I’m building a product experience intelligence platform. Not a copilot. Not an audit tool. A continuous intelligence system that measures, scores, and tells you exactly what’s wrong with your product’s experience, with the code to fix it.

Same problem space, completely different category. Landing page goes live next week.

Product 2: AI meets the pet industry.

This one might surprise you. I’ve been quietly researching the pet health and longevity space for months. There’s a massive gap between what pet owners need and what technology offers them. I’m building an AI-native product to close that gap.

Landing page also goes live next week.

Two products, two very different markets, same AI-native DNA.

+ studio updates

blurple studio is running strong. Multiple active projects across mobility, energy, and fintech. The team is solid. We recently completed a full repositioning (v5.5) as an AI-Native Product Studio, sharpened our service lines, and updated everything from pricing to proposals. The studio side funds the venture side. That hasn’t changed.

keiki studio is now fully focused on two products instead of a scattered portfolio. Real development hours, real progress, real deadlines. Not theoretical roadmaps.

+ the return of this newsletter

keiki weekly is back. Every Monday.

The difference from before: more signal, less noise. Two focused products instead of five scattered ideas. Real progress updates instead of vision documents.

If you’ve been here since issue #1, thank you for sticking around through the silence. If you’re new, welcome to the build.

I’m curious: what would you rather see in these updates? More technical build details? More business/strategy thinking? More honest founder reflections? Hit reply, I read everything.

See you next Monday with two landing pages and a lot more to talk about.

Best!

Thanks for reading keiki weekly! Subscribe for free to receive new posts and support my work.

Welcome to the ninth edition of keiki weekly. This week has been characterized by deep focus and internal refinement. While there were no loud external announcements, the engine room has been busier than ever. We stepped into a “feedback week,” turning our lenses inward to polish our flagship product before its imminent public debut.

We are currently in the final stretch the calm before the launch, solidifying our product’s logic, user experience, and strategic positioning.

Thanks for reading keiki weekly! Subscribe for free to receive new posts and support my work.

+ studio updates

1) The Digital Home: Agentic Focus & Gratitude

Recently, we overhauled our web presence with a distinct focus on an “Agentic” approach, detailing our AI solution areas and services. The response has been overwhelmingly positive.

• Gratitude: A sincere thank you to everyone who visited and provided feedback. Your insights validate our direction.

• Invitation: If you haven’t explored the new site yet, we highly recommend taking a look to see how we’ve structured our AI-driven service architecture. Here: https://www.keiki.studio/

Aside from these digital housekeeping items, the studio side remains stable as we funnel our energy into the Venture Lab.

+ venture lab {product} updates

1) The Flagship (Formerly Fluxar): Preparing for the “Sense” Era

We have officially updated the name of our flagship product (Fluxar). However, we are holding back the reveal for just a little longer. Our target is to share the new identity simultaneously with the v2.0 launch in approximately 10 days.

This week was dedicated to rigorous internal feedback loops. Together with my strategic partner Selen, we dissected the product’s Information Architecture (IA) and User Experience (UX).

• Micro-Refinements: We polished the landing page content and overhauled the user panel’s navigation. Specifically, we refined the Global and Local menus to ensure a seamless, intuitive flow for the user.

• The “Sense” Integration: v2.0 will introduce the “Sense” capability. This allows the product to ingest analytics data from mobile, web, desktop, and even kiosk applications.

• The Power of Context: By combining our existing AI Engine (already strong in UX analysis) with real-time analytics data, v2.0 will be truly data-driven. It will recognize the user, understand the product’s context, prioritize actions, and provide comprehensive, change-sensitive insights.

• Human-Expert Loop: We are bridging the gap between AI and human intuition. Users can now opt for feedback from a real human UX expert—either as a one-off service or a recurring subscription via the panel.

2) Technical Health & Revenue Strategy

While we refine the frontend, the backend is undergoing heavy stress testing to ensure stability at scale. Simultaneously, on the business side, Selen has taken the lead on defining the revenue model, packaging strategy, and sales approach. We are in the final evaluation phase before locking in our Go-To-Market (GTM) strategy.

3) On the Horizon: Houra AI & New Concepts

• Houra AI: Currently, this product remains on the shelf, but it is constantly in our peripheral vision. The plan is to unpause development and fast-track it immediately after the flagship v2.0 launch (target: 10 days).

• Incubating a New Concept: We have started the documentation phase for a brand-new product. It sits on a similar axis to our flagship—focused on user feedback for digital product companies. We are currently defining its scope and strategy and will share details once the blueprint is finalized.

A Note on The Podcast

Last week, we introduced the audio companion to this newsletter, and we are continuing that tradition. While this text provides the structured report, the podcast allows us to convey the emotion, the “story,” and the nuances of our journey.

If you want to hear the voice behind the vision, you can listen to this week’s episode via the link below.

See you next week hopefully with a new name and a launched product.

Best!

Thanks for reading keiki weekly! Subscribe for free to receive new posts and support my work.

Welcome to the eighth edition of keiki weekly. This week, while we polished the face we show to the world, we focused heavily on solidifying the studio’s “invisible” layers: our legal and operational foundations. Pausing to check our structural integrity while moving at speed is the most critical part of our long-term vision.

We are also on the eve of new strategic partnerships regarding our product development philosophy and an exciting “rebirth” process for our flagship product.

+ studio updates

1) Structural Clarity and Digital Experience

This week, we completely clarified keiki studio’s legal and internal operational processes. We are now moving forward on much firmer ground. Following the major updates to our website in recent weeks, we made User Experience (UX) our focal point this time.

• Split Interface: We added two main sections to our homepage that allow visitors to distinguish between our two main divisions (Venture Lab & AI Solutions) at a glance and navigate accordingly.

• Micro-Improvements: We completed micro-updates to boost web performance and smooth out the user flow.

2) Replit Strategic Partnership and Development Philosophy

Taking our long-standing warm relationship with Replit a step further, we started a special partnership dialogue this week. We will share details in the coming weeks, but I would like to touch upon our development philosophy as an AI-Native studio:

• Cursor vs. Replit: While we actively use Cursor for our products requiring complex, deep engineering, our history with Replit goes back to the platform’s early days.

• The Journey from 0 to 1: We believe in Replit’s secure and agile structure for projects that require speed, are in the validation phase, or are moving from 0 to 1. Replit is unrivaled when it comes to “safely building” a project.

• Hybrid Approach: We follow hybrid paths depending on the project; we often start fast and reliably with Replit, retaining the flexibility to migrate to different tools as the project matures.

+ venture lab {product} updates

1) v2.0 and the “Sense” Phase

We have gained serious momentum on the product side. I can say that we have completed the v2.0 leg. Currently, our system is in the “Sense” phase and can connect with other analytics tools to offer the user beneficial and actionable insights.

• Human-Expert Loop: Development continues to integrate not just AI, but also human expertise (the human-expert loop) into this game.

2) Name Change: A New Identity is Born

Sometimes legal necessities birth creative opportunities. Due to trademark issues, we decided to change the name of Fluxar. The team has been heads-down on this for the last three weeks, and we have finally selected the “right” name that fully reflects our vision and truly resonates with us.

• Launch: When we share v2.0, we will do so under this powerful new identity.

3) Revenue Model and “Orbit” Strategy

We are clarifying the strategic planning for the launch of “Orbit,” which will present the product’s core value proposition:

• Validation: Leveraging the experience of our other company, Blurple Studio (a seasoned UX Studio), we have already started our initial tests with existing clients.

• GTM (Go-to-Market): We are finalizing how the first public launch will be structured regarding subscription tiers and free trial models, and which brands we will collaborate with initially.

See you next week with our new name and finalized partnerships.

Best!

Welcome to a special combined edition of keiki weekly. As we complete the first weeks of 2026, we wish everyone a year beyond their dreams. We decided to merge our sixth and seventh weeks to balance a short holiday break with intensive planning and infrastructure refinement. This allowed us to focus on long-term stability rather than just weekly output.

+ studio updates

1) Technical Infrastructure and Website Optimization

We conducted a comprehensive analysis of the keiki web experience. Our focus was on the “invisible” layer that dictates performance.

• Performance Overhaul: We implemented updates ranging from server selection and CDN consistency to metadata settings and accessibility.

• Backend Stability: These technical refinements ensure a smoother and faster experience for every visitor across all devices.

2) Agentic keiki: Enhanced Interactions

Our website agent has been upgraded with a more robust knowledge base and a clearer mission to guide our visitors.

• Guided Question Sets: We now offer ready-made question sets based on our refined services, helping users find what they need instantly.

• Smart Navigation: The Agent now directs visitors to relevant pages within our site using direct links based on their specific queries.

• Lead Capture: If the Agent determines a human touch is needed, it now requests contact information to bridge the gap between AI interaction and a keiki team member.

3) New Year Eve: The 25-Minute Project

On the morning of December 31, 2025, we launched a micro-tool as a celebration of AI’s agility.

• AI Oracle: Developed in just 25 minutes, the New Year Eve tool serves as an AI oracle, providing hope, positivity, and industry data for 2026.

• Action-Oriented: This project reflects our philosophy that if an idea is perfectly timed for the current AI era, it should be shared immediately rather than waiting for another year.

• Market Insights: The tool even projects industry growth, such as the micro AI tools market reaching $10 billion by 2026. You can still try it at keiki.studio/newyeareve.

  

4) AI Solutions Zone: Service Frameworks

We have clarified our AI-Native and AI-First service frameworks. We now openly share our delivery timelines for the AI era to ensure full transparency with our partners. You can explore the updated zone at keiki.studio/ai-solutions-zone.

+ venture lab {product} updates

Fluxar: Identity, Integration, and Professional Workflow

The last two weeks were dedicated almost entirely to Fluxar, focusing on a clearer identity and deeper analytics integration.

1) New Experience and UI

• Landing Page: We designed a brand new landing page to communicate our value proposition more effectively.

• One-Shot Reports: The report experience has been redesigned from the ground up to offer a cleaner UI and improved information hierarchy.

2) Analytics Platform Integrations

• Microsoft Clarity: Full integration is complete. Fluxar now analyzes heatmaps, session recordings, and user insights to produce UX recommendations.

• Multi-Platform Intelligence: Analytics sources are now dynamically filtered by project type. Web projects see GA4 and Clarity, while Mobile and Kiosk projects see platforms like Firebase and Mixpanel.

• New Platform Support: We have added Segment and PostHog to our UI, with API integrations currently in the development phase.

3) Dashboard and UX Refinements

• Report Management: The latest report is now featured at the top with precise timestamps, while previous reports are gathered in a collapsible section.

• Standardized Data: All metrics and scores now follow a consistent format with one decimal point to improve readability across all comparisons.

4) Development Workflow (Railway Integration)

• CI/CD Pipeline: We have transitioned to Railway for production deployment, enabling an automated workflow through GitHub integration.

• Environment Management: Development, staging, and production environments are now clearly separated with centralized environment variable management.

The momentum is building as we approach our v2.0 Public launch. In our upcoming eighth week, we plan to activate the Human-In-The-Loop system for final controls. My strategic partner with and I as we prioritize the roadmap and finalize the business model for the next phase.

See you next week!

Thanks for reading keiki weekly! Subscribe for free to receive new posts and support my work.

Happy New Year to everyone! 🎄 As we leave an intensive year behind, we are starting the first days of the new year with full focus on building and refining.

While we are sharing these updates with you today, please note that these changes are not live yet. We are planning to launch the new versions by the second week of January, and we are continuing to ship new improvements until the very last moment.

Here’s what happened behind the scenes this week:

+ studio updates

Keiki Studio: Clarity and Micro-Improvements

Following last week’s v2.0 upgrade where we pivoted towards an “agentic” logic and a fresh design, this week was all about polishing the user experience.

• New Hero Section: To ensure our value proposition is crystal clear, we added a dedicated section right under the hero area that explains exactly what Keiki Studio does.

• Micro UI Refinements: We implemented several design tweaks to ensure visual harmony across the entire site.

• Roadmap to Launch: We are currently in the final testing phase. While the “Agentic” v2.0 is being shared in these weekly updates, the public launch is scheduled for the second week of January.

+ venture lab {product} updates

Fluxar: Design System Overhaul & Sense Phase Activation

This week was a major technical sprint for Fluxar, focusing on visual consistency and the activation of Fluxar Orbit’s analytical core.

• Design System Overhaul: We have completely redesigned the landing page and user panels. By transitioning to a brand-new design system, we’ve achieved a much more modern and fluid interface.

• Fluxar Orbit™ Sense Phase: Our analytics connection infrastructure is now fully operational. The “Sense” phase has been activated and passed all internal tests. We plan to open this phase to public use very soon.

• Gemini 2.5 Pro Integration: Google Gemini 2.5 Pro is now officially integrated into the Fluxar AI LLM stack. This has resulted in significantly higher reasoning capabilities and more consistent analysis.

• One-Shot Analysis Improvements: We optimized the quick-analysis workflow to provide faster and more reliable results.

• Apiflash Integration: To ensure visual data inputs are as sharp as possible, we implemented high-quality website screenshot capture.

• Demo Mode: We added a dedicated “Demo Mode” that allows our team to showcase all 6 stages of the Fluxar Orbit workflow during presentations and customer meetings.

+ general & investment

On the investment front, there are no new developments at the moment; we remain in a waiting period. We are using this quiet time as an advantage to stay in “deep building” mode and focus entirely on making the product the best it can be.

Happy New Year again, and see you next week!

Thanks for reading keiki weekly! Subscribe for free to receive new posts and support my work.

Welcome to the fourth edition of keiki weekly. This week marks a significant milestone in our digital presence. We have transitioned from a static showcase to a dynamic, agentic ecosystem while simultaneously pushing the boundaries of Fluxar’s core intelligence.

+ studio updates

1) keiki Website v2.0 & Agentic keiki

We have completely overhauled the keiki web experience to reflect our evolving identity. This update moves beyond simple aesthetics into functional intelligence.

• Website v2.0 Reveal: A brand new interface and refined user experience that aligns with our core design philosophy.

• Agentic keiki Integration: We have integrated the keiki Agent directly into the site. You can now interact with the system to learn everything about the keiki Venture Lab and our AI Solutions Zone.

• Refined Feel: The entire site atmosphere has been updated to provide a more immersive and technically fluid experience.

  visit keiki web

2) Investment & Partnership Developments

The interest in Fluxar continues to expand within the global venture capital landscape.

• Global Investor Interest: Another international investor has reached out to the studio regarding Fluxar. We are currently moving forward with active discussions to explore strategic alignment and future growth.

+ venture lab {product} updates

Fluxar: Strengthening the Core and Sensing the Data

This week’s technical sprint for Fluxar focused on model reliability, visual precision, and the first steps toward autonomous data sensing.

• One-Shot Analysis Improvements: We have enhanced the overall analysis experience, providing more accurate and actionable results for every query.

• Gemini Model Integration: Google Gemini 3.5 Pro is now officially connected to the Fluxar AI LLM stack, resulting in more consistent and high-reasoning responses.

• Apiflash Integration: Implemented high-quality website screenshot capture to ensure visual data inputs are as clear as possible.

• End User Panels: Refined the user dashboard and panels to improve navigation and ease of use for our early adopters.

• Fluxar Orbit™ Sense Phase: We have successfully built the analytics connection infrastructure and initiated the first phase of testing.

Thanks for reading keiki weekly! Subscribe for free to receive new posts and support my work.

Welcome to the third issue of keiki weekly.

This week we are focused entirely on product velocity. We are expanding the vision for Fluxar by initiating its true form, “The Orbit,” and we are launching a new standalone product, Houra AI, to streamline our workflows.

Keiki continues to grow with the same principle: AI-native creation, human-led direction.

✦ venture lab (product) updates

1) Fluxar: From One-Shot Analysis to “Fluxar Orbit”

Until now, the public version of Fluxar has served as our showcase. It was the training ground where we built Fluxar’s “AI Brain” capable of analyzing websites and screenshots.

Now, we are starting to build what we originally set out to create: Fluxar Orbit™.

Orbit is our Continuous Improvement System. It transforms Fluxar from a tool that just “spots errors” into a proactive partner that continuously watches and optimizes your product.

Here is the 6-stage cycle that drives this engine:

1. Sense: Collect live analytics data (GA4, Clarity, Hotjar).

2. Diagnose: Run AI analysis validated by expert insights.

3. Orchestrate: Estimate impact and prioritize the roadmap.

4. Prototype: Generate AI solutions (UI copy, visual design, components).

5. Measure: Track performance through A/B testing results.

6. Loop: Feed learnings back into the Experience Memory™ system.

This Week’s Focus: Phase 1 (Sense) & Infrastructure

We are currently building the “Sense” phase to feed this cycle with real data.

• User Panel & Persistence: We are moving beyond guest access. Users can now sign up to save, track, and manage their reports.

• Analytics Integration (Sense): The first leg of Orbit is active. Users can connect their own analytics tools to Fluxar. This allows for data-driven, sustainable analysis outputs based on real user traffic.

• Human-in-the-Loop: We added a critical layer. Users can now request comprehensive audits from UX Experts directly through the Fluxar panel.

• Gemini-Powered Prediction: We integrated a Gemini-based structure into the analysis engine. This provides highly consistent, heatmap-based prediction analyses for websites and screenshots.

• Tech Stack: We are migrating our database infrastructure to Supabase for better scalability.

2) Houra AI: Your New Calendar Assistant

We also shipped a completely new product this week. Houra AI is now live on Slack.

Houra removes the friction from scheduling. By adding the Houra Bot to your Slack workspace, managing your calendar becomes conversational.

• Natural Language: Just mention the bot to take action.

  • Example: “@houra schedule a 30-minute meeting with Deniz this week.”

• Smart Sync: Houra analyzes both parties’ Google Calendars, identifies the best available slot, and sends the invite automatically.

We are building an ecosystem where data, AI, and human expertise work in sync.

See you next week as we continue building the Orbit.

Thanks for reading keiki weekly! Subscribe for free to receive new posts and support my work.

Thanks for reading keiki weekly! Subscribe for free to receive new posts and support my work.

Welcome to the second issue of keiki weekly.
This week, we’re sharing structural improvements across keiki studio and a major technical sprint on the product side.
Keiki continues to grow with the same principle:
AI-native creation, human-led direction.

✦ studio updates

1)keiki Hub Updates

This week, we strengthened both the information architecture and the decision-making layer of Keiki Hub.

• Product roadmap is now vote-enabled: Community input becomes more visible and influential.

• Information architecture refreshed: Products, documentation, and content reorganized into a more intuitive structure.

• Navigation and content flow improved: The branches of Keiki are now easier to follow and understand.

Keiki Hub is becoming the living map of our studio. let’s discover: https://www.keiki.studio/hub

2)Investment & Partnership Developments

An important milestone for Keiki this week:

📍 A Barcelona-based venture capital firm reached out to us, expressing interest specifically in our venture studio model.

The process is currently under NDA and at a very early stage.
We’ll share updates as soon as we can.

A promising signal of Keiki’s growing visibility beyond local boundaries.

3)Publication Layer: New Interview Published

This week, as part of keiki studio’s publication layer, we released a new interview on product.blog:

ADPList – A Conversation with Felix Lee on Mentorship, Community, and Building for Real Impact
🔗 https://product.blog/adplist-a-conversation-with-felix-lee-on-mentorship-community-and-building-for-real-impact-b871c8b78eb3

A thoughtful conversation on mentorship, community, and designing for meaningful impact.

✦ venture lab (product) updates

Fluxar: This Week’s Technical Sprint

Fluxar underwent a major technical upgrade this week.
All updates from the sprint expand Fluxar’s capability set:

• Puppeteer integration: Secure access to masked sites via browserless.io.

• 500 endpoints added to the analysis pipeline: Expanded data streams for richer pattern detection.

• Admin panel refreshed: Faster, cleaner operational visibility.

• Claude added to the analysis pipeline: Fluxar now runs on a dual engine—GPT + Claude.

• Improved GPT search & notes system: More consistent chat results and normalized note structures.

• Product Interaction Room launched: A live web space to observe and understand product behaviors and flows.

Fluxar didn’t just grow this week, it became more intuitive and more insightful.

Let’s try new version of Fluxar ➡️ https://fluxar.ai/

This week strengthened both sides of the keiki ecosystem:
Structure on the studio side, engines on the product side.

The roots are deepening, the branches extending.
More updates from a different part of the ecosystem next week.

Thanks for reading keiki weekly! Subscribe for free to receive new posts and support my work.

In botany, a new life that grows from the stem of an orchid, carries the same genetic code, yet anchors itself by growing its own roots, is called a “keiki.” This word goes beyond botany. In Hawaiian, it means “child.” In Japanese, it represents luck and opportunity. Wherever you go in the world, “keiki” stands for renewal and sustainable beginnings.

Thanks for reading keiki weekly! Subscribe for free to receive new posts and support my work.

Our story began inside the blurple ecosystem through the same kind of natural evolution. Over the last two years, our relationship with AI has transformed not only the way we work but also the way we think. What grew inside us eventually became too large to stay contained and turned into something independent.

Today, that shoot is being planted into its own soil. Its name is keiki studio.

We are a next-generation structure born with AI, centered on technology, and guided by people.
We believe production today requires a hybrid mindset.

Hybrid production discipline

We are at a breaking point where technology is becoming increasingly complex, while answers are becoming more accessible. But we believe the future lives not only in lines of code, but in the human intention behind them.

For us, AI is not a replacement. It is a lever. Being AI-native does not mean handing over thinking to machines. It means extending human intelligence with machine speed and building a hybrid consciousness through the right interaction between humans and AI.

We bring this philosophy to life through two core structures that feed into each other:

1.Our kitchen: AI Venture Lab

This is our production base as a venture studio, where we turn our own ideas into real products. We do not focus on a single layer of technology.

End-to-end products: Platforms designed from the ground up, using AI as the core engine to solve complex problems at scale.
Micro software solutions: Agile tools that focus on specific problems and deliver fast, smart results through built-in AI capabilities.
Experimental projects: Prototypes that explore new use cases and test the boundaries of what AI can do.

2.Our collaboration space: Dev & Research Zone

Keiki is also a door of opportunity, just as its meaning in Japanese suggests. As we grow our own ecosystem, we also support others in creating their own keikis.

Who is this for?
Founders building their own products, companies improving workflows with AI, and teams looking for technical guidance and experience.

The blurple difference:
We do not only write code. We combine our engineering strength with the deep experience design capabilities of our strategic partner, blurple studio. This allows us to go far beyond what is usually expected.

When knowledge is shared, it takes root: our culture of open learning

We are not building behind closed doors. We move forward in the open. With an “open development” mindset, we created two publishing spaces to document and share our journey:

product.blog: Where we tell the full stories behind our digital products, whether AI-related or not.
keiki weekly: A weekly newsletter where we share what we learned, what we built, what challenged us, and how we moved forward, without filters.

If you’d like to walk with us, exchange ideas, or create your own keiki, our door is always open.

We were born with AI. We grow with people. Here’s to many keikis ahead.

Thanks for reading keiki weekly! Subscribe for free to receive new posts and support my work.